Demain commence la conférence Lift, cet événement, devenu international, est une création made in switzerland. Alors Lift c’est quoi ? Une réunion de geeks, des séminaires de marketeux, un salon de développers, un lunch de bloggueurs, une concentration de early adopters ? Hé ben Lift c’est un peu tout cela. Mais pour faire simple la baseline résume bien ce qu’est véritablement Lift,…

“What can the future do for you”

C’est la première année que j’assiste en direct à cette conférence, je m’y rend avec les oreilles et les yeux grandes ouverts, je me  nourrirais des paroles des intervenants qui seront là pour exposer des points de vues, parler de nouvelles technologies, d’ expériences différentes, des méthodes de travail révolutionnaire, enfin bref beaucoup de savoir sera partagé pendant les 3 jours que dure la conférence Lift. En ce qui concerne le planing, la conférence Lift se déroule de cette manière: le matin des workshops à choix et l’après midi des conférences.

mercredi

j’y serais dès 13h00 pour le Welcome to Lift10

13h30
Session: The redefinition of Privacy

What is privacy in the 21st Century? Is personal security threatened by the massive collection of personal data?

Olivier Glassey de l’Université de Lausanne –  Mutual privacy and online distributed social identities.
Christian Heller qualifié de “Independent Futurist” – Post-Privacy.
Martin Künzi de l’armée du salut – A Day in the Life of the Head of Communications at the Salvation Army.
Lucas Grolleau de Soundsgood inc. –  A sound designer describes his day.
Demo: Chris Woebken, de l’université de New York – Animal Superpower.

15h45
Session: The old new media

Newspapers are struggling, TV is not sure of what the future holds. What is at stake nowadays when informing, reaching and involving people?

Catherine Lottier (Canal+) and Virginia Mouseler (The WIT) -Media, audiovisual content meets the digital universe:The Great Mashup.
Mercedes Bunz, The Guardian: Relaunch Capitalism! On Digitalisation, Public Sphere and Democratic Economy?
Demo: Björn Jeffery, Bonnier: The ten design principles behind Mag+
Helena Chanson Höglund, independent podiatrist: Description of someone who works with people’s feet and for whom this is the dream job

17h00 – Apéro ah quand même, ah non ?!
et on fini la journée avec la traditionnelle fondue de Lift

Jeudi

9h00
pour mon premier workshop, j’ai choisi de suivre
Social media – understanding and creating new marketing opportunities

11h30
Session: Politics
Beyond the much talked-about political campaigns on Facebook, how to turn users into citizens engaged in public action?

Rahaf Harfoush du World Economic Forum, qui parlera de: The technological and social trends impacting politics
Claudia Sommer de Greenpeace allemagne, avec comme sujet: Greenpeace social media strategy and on-line campaigns

15h00
Session: Generations and technologies

How to go beyond the usual clichés on generations? This session will explore how different generations adopt technologies.

Aubrey de Grey, SENS Foundation: Prospects for defeating aging altogether.
Antonio Casilli, EHESS: Doomed to be forever young? A social archaeology of the ‘digital natives’.
Julian Zbar, student: How and why are the current generation staying connected?.
Open stage: Clément Gault, Orange Labs: An industrial designer who reports back on his experience working with “researchers”

17h30
Session: What’s up with on-line communities?

Since 2006 Web 2.0 has celebrated the so-called “amateur revolution”. What did we learn in the past 5 years? Are we reaching the limits of Web 2.0?

Alice Taylor, Channel 4: The Transition from Broadcast to Multiplatform for a public service broadcaster: getting attention and measuring success..
Jean Burgess, Queensland University of Technology: YouTube’s Unfolding History.
Katrin Verclas, Mobile Active: The Revolution is Most Definitely Mobilized – Mobiles in Democratic Participation. Debunking Hype and Assessing Reality.
Open Stage: Thomas Fundneider, theLivingCore: Exploring the similarities between design and innovation processes.

Vendredi

j’ai choisi de suivre le workshop donné par l’équipe de BrainStore qui s’intitule Daily life in the idea production business, je pense que cette matinée sera surprenante.

11h30
Stories (1/2)
Our traditional session dedicated to inspiring stories from people with extraordinary projects and lives.

Yeon-ho Oh, OhMyNews: OhMyNews: the story and future of citizen journalism.
Basile Zimmermann, University of Geneva: Technology and Cultural Difference in China.
Jamais Cascio, Institute For The Future: Wired for Anticipation.
Open Stage: Alexandra Deschamps-Sonsino, tinker london: A Day in the Life of the tech-nerd-shop that brought us the Arduino
Open Stage: Fabian Hemmert, Deutsche Telekom Laboratories: Making Computers Stiff, Scratchy and Stubborn

14h30
Stories (2/2)

Second part of the Stories session.

Richard Murton, Accenture: How to win in digital.
Russell Davies, RIG: Printing the internet out.
Felipe Fonseca, Metareciclagem: hacking to climb the social ladder in Brazil.
Conference wrap-up with Elizabeth Roche and Adam Richardson (frog design).

voila le programme que je vais suivre pendant 3 jours, un marathon ou je vais essayer d’intégrer un maximum d’informations, si vous voulez suivre les conférences il semble qu’il sera possible de les suivre en live via le site Livestream
BON LIFT A TOUS !