USA Today rebranding
USA TODAY for Tomorrow
Founded in 1982, USA TODAY is the second largest newspaper (behind The Wall Street Journal and its 2.1 million copies) in the United States with 1.8 million copies circulating every weekday — reportedly « one in every seven Americans interacts with USA TODAY on a weekly basis. » — and is best known for its concise and visual approach to delivering news. Its online counterpart, USATODAY.com receives 6.6 million readers daily and mobile apps complete…
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